Solution Provided : Partner Relationship Management

Inventec Appliances, with headquarters in Taiwan, is a leading provider of mobile phones, wireless LAN devices, smart handheld devices, calculators and Internet appliances that are sold under the brand name OKWAP.

Inventec was deeply committed towards increasing its market share in the mobile phone segment, but had to contend with a high channel development and alliance cost. Lower levels of brand awareness, and missing consumer information compounded Inventec’s problems of enhancing sales volume and market coverage.

Read more of how SurfGold helped OKWAP with its business challenge by downloading the PDF document.