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Home > Approach > Engagement Management Methodology | Strategic Planning Process | Loyalty Cube
Accentiv’ SurfGold Engagement Management Methodology

To ensure that our consultants are able to deliver projects consistently within our clients' timeline, quality and budget targets, we at Accentiv’ SurfGold follow a project management process, which we call Accentiv’ SurfGold Engagement Management Methodology (SEMM). The main tenets of SEMM are:

  • Our consultants realize that a project doesn't start with a formal purchase order, but it starts from the time we meet the client first to understand its requirements.
  • It is important for Accentiv’ SurfGold to clearly understand the client's brief and convey this understanding to the rest of Accentiv’ SurfGold's team that contributes to the success of the client's project.
  • Timeline, quality and budget targets are captured as early as possible and communicated to the team members of the client and Accentiv’ SurfGold as effectively as possible

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SEMM provides the processes, steps, standards and tools to enhance the chance of being successful in managing projects. We also know that different types of project would require different extend of management - the more complex a project is, the more effort will be required to manage the communication, hence our SEMM is designed to be scalable, so that Accentiv’ SurfGold Consultants are better able to balance between the need for managing communications and the amount of time spent on managing it.

Having good experience in employing SEMM is our projects, we at Accentiv’ SurfGold are confident that that SEMM will continue to contribute to the success of our clients' projects.


For specific information on how we can help your business, write to us at info@surfgold.com



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